How do i put movies on my hard drive into itunes? so frustrated please help

10-11  Source: Network gathering  Views:3 

I just got my 80G iPod and i cant seem to figure it out. Please help.
Well my buddy has his own movies on his iPod that he did not buy from the iTunes Store(i cannot call to ask him how), and the guy at the Apple store told me that yes it is possible to put your own movies onto your iTunes by converting the movie to the right format- and he said that you can purchase Quicktime Pro and it will make it the right format- but i was wondering if there was a different way.
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